About us
Our mission is to cultivate conscious, courageous leadership for a sustainable future.
At the heart of our philosophy is the belief that leadership has the power to transform - not just organisations, but the world we share.
We take a holistic approach, recognising the interconnectedness of people and planet - and our services reside at this crucial intersection.
We partner with you to pioneer a future where success is not just about profits, but about creating a positive ripple effect that benefits all.
Our purpose
We are fuelled by the belief that leadership is a force for good.
By guiding and empowering leaders, we can create a ripple effect of positive change that extends far beyond the workplace.
Our goal is to cultivate a world where thriving organisations and a flourishing planet go hand-in-hand.
The story behind the name
Our name is more than just a brand, it's a symbol of hope, happiness, and the promise of new beginnings.
In alpine sports, a "bluebird day" signifies perfect conditions for adventure and growth. Our name reflects our commitment to creating those ideal conditions for leadership development, organisational transformation, and a sustainable future.
Our values
Our values shape who we are and guide us in everything we do. As a values-driven business, we make decisions with a clear and cohesive vision that aligns with our beliefs.
Courage
Courage noun. English
having the mental and moral strength to do something frightening, persevere and withstand danger and fear in the face of discomfort or difficulty
Courage is at the heart of everything we do. We believe that true courage is self-acceptance, authentic engagement, and leading from the heart. Our goal is to empower leaders to understand and unleash their full potential, benefiting their teams, organisations, communities, and the world.
Curiosity
Curiosity noun. English
a strong desire to know and learn
Curiosity drives self-awareness and growth. At Bluebird, we believe in continuously improving through active listening and a commitment to challenge the status quo. We strive to develop leaders who are open-minded, eager to grow, and focused on making a positive impact in the world.
Connection
Connection noun. English
the act of joining or being joined to something else
Connection is key to building productive and responsible teams. At Bluebird, we believe in fostering connections with our team, clients, communities, and the world. Our goal is to develop leaders who drive collaboration, promote healthy relationships, and inspire knowledge sharing through connective energy.
Commitment
Commitment noun. English
willingness to give your time and energy to a job, activity, or something that you believe in
Better leaders and organisations equal a better world. At Bluebird, we work in partnership with our clients towards shared goals, committed to delivering exceptional outcomes and positive impact.
Meet our team
Cherry Ward
Founder & Director | Your partner in possibility
Cherry is a catalyst for transformative leadership and the architect of thriving organisational ecosystems. With over 20 years of experience in corporate leadership and consulting, she brings a unique blend of strategic insight, practical tools, and a deep understanding of human dynamics. Her holistic approach combines process-oriented coaching, regenerative practices, and systems thinking to empower leaders to develop their inner capacity and resilience needed navigate complexity and build a sustainable future. With formal qualifications in Business, Sustainability/ESG, and Coaching, Cherry offers a potent blend of expertise and empathy to her clients. Cherry is a relationship-oriented consultant who builds trust with her clients through her genuine, approachable style. She is dedicated to helping leaders and organisations enhance their capabilities and ensures that her solutions are sustainable beyond the completion of her work. Her journey, from immigrating to Australia from Myanmar to leading high-performing global teams, has shaped her unique perspective on leadership, culture, and sustainability. Cherry leverages this experience to guide leaders in developing their inner capacity for driving systemic change, creating organisations where people and planet thrive. A lifelong learner and ski enthusiast, Cherry's passion for skiing has been instrumental in developing her into a resilient and purposeful business leader who thrives in the face of change and adversity. She brings equal parts passion and pragmatism to her work as a trusted partner for leaders and organisations seeking to unlock their full potential and create a better world.
Collaboration and consulting partners
Alan Taylor
Alan is an accredited coach (ICF ACC), supporting leaders and teams in personal and leadership development, transformation and overcoming a wide range of barriers.
Alan helps individuals at all levels achieve their goals, overcoming challenges along the way. With a deep commitment to creating a sustainable environment, he partners with individuals and teams who seek to transition from intent to action, supporting them in overcoming barriers and hurdles that lie in their path.
Rebecca Niebler
Rebecca is a mindset and leadership coach and change facilitator. Rebecca's approach to working with individuals, teams and family businesses is deeply rooted in positive psychology and guided by her philosophy, “the way you speak to yourself sets the tone for every other relationship in your life”.
Rebecca’s passion is to help her clients gain a clearer understanding of their inner narratives, unique strengths, and core values, and how these can be leveraged to increase personal wellbeing, unlock higher performance levels, and create an authentic life.
Strategic partnerships
Culture Amp
We are a part of Culture Amp's best-in-class technology and consulting partners ecosystem to supercharge your people strategy.
Culture Amp is a people literacy platform. It provides invaluable insights into your organisation's culture, enabling you to decipher its nuances and take effective action to preserve and enhance it.
Together with Culture Amp, we offer comprehensive solutions that integrate data-driven insights with our expertise in leadership development, team dynamics, and organisational culture. Whether you're seeking to optimise employee engagement, foster inclusive cultures, or drive organisational change, our partnership with Culture Amp equips us with the tools and resources needed to deliver impactful solutions tailored to your unique needs.
CoSteer
We partner with CoSteer, a technology-driven change management solution that helps organisations successfully navigate change by measuring and monitoring the human element. By combining evidence-based practices, interdisciplinary research, and governance expertise, CoSteer provides a comprehensive view of your organisation's change readiness and effectiveness.
Through a validated survey and advanced analytics, CoSteer assesses the three foundational elements of governance and performance:
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Culture
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Decision-making
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Decision implementation
In partnership with CoSteer, Bluebird Leadership offers a holistic approach to change management that considers both the technical and human aspects of transformation.
Our affiliated brands
